 1.
MARKET RESEARCH
JE Curry's Japan-based staff provide
you with comprehensive research on the Japanese market to determine
the marketability of your products in Japan. JE Curry will provide
you with all the facts you need to make a go/no go decision regarding
the feasibility of Japanese market entry. We can also conduct competitive
analysis studies that provide you with in-depth technical, product
and price information about your competitors in Japan.
2.
COMPETITIVE POSITIONING
JE Curry takes a thorough look at
technology trends, the competition and the customer base to determine
the optimum competitive positioning of your products in the Japanese
market.
3.
JAPAN LIST PRICE DETERMINATION
JE Curry combines competitive positioning, cost of sales
and support, currency trends and other factors to determine the
most competitive and profitable Japan List Price for your products.
We can then offer you a low-cost outsourced solution for your Japanese
operations that enables you to price competitively for market share
while retaining high profitability.
4.
MARKET ENTRY PLAN
JE Curry will develop a comprehensive market entry plan to successfully
launch your products into the Japanese market. We utilize cost-effective,
multi-channel market entry and product launch strategies to get
your products selling in Japan quickly and profitably.
5.
JAPANESE LANGUAGE SALES/TECHNICAL LITERATURE
JE Curry will develop Japanese language data sheets, brochures,
catalogs, user manuals, and other sales and technical literature
for your product line. All Japanese language materials are prepared
under the direct supervision of our native Japanese speaking staff.
Successful companies sell in the customer's language and retain
control of their local language sales and technical literature.
6.
PRODUCT PROMOTION/BRAND BUILDING
JE Curry will promote your products and build your brand recognition
through multiple channels: Online (Japanese web site or Japanese
pages on US web site, search engine optimization, cross-links to
affiliate sites, direct email marketing, email newsletters, banner
ads on industry sites, etc.); offline (product announcements and
ads in Japanese journals, Japanese trade show representation, press
releases, direct mailings, membership in trade associations, etc.).
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